Is Marketing In Spanish Still Relevant To Hispanics?

While most experts on Hispanic marketing agree that the Spanish language alone is not enough to create an effective campaign, we know now that abandoning Spanish to focus only on cultural nuances may not be enough. You need both.

Sourced through Scoop.it from: www.forbes.com

In a word, YES.

Leave a Reply

Your email address will not be published. Required fields are marked *